At Nytch, we love animals. We wanted to support the local animal shelter with adoption efforts and knew our platform had the potential to help.

With some creative thinking, we created the Yolo County Animal Services Shelter Nytch account and added an additional tech layer that allowed for adoptions to occur through our platform.

In conjunction, we launched social media campaigns and engaged local media to spread the word about our partnership.

After the first announcement, the animal shelter was completely cleared of all animals, which was something nobody had ever seen before.

We ran these campaigns in 2019 for roughly 6 months. Continued adoptions of animals in need and adequate funding to aid the shelter are the main long-term effects of this work.